Awareness Drives Cycling Event from Perth to Margaret River
A cycling event ‘Perth to Margaret River Prostate Cancer Awareness Cycle’ to be held on 13-14 September 2013 was launched this week by ProState Active, with all proceeds being donated to the Prostate Cancer Foundation of Australia (PCFA). The event also aims to increase the awareness of prostate cancer, which is the most common in men in Australia, with 20,000 new cases diagnosed nationally each year.
The driving force behind the Perth to Margaret River Prostate Cancer Awareness Cycle, Jeremy Watkins completed the ride in 2012 with only 10 riders, and raised almost $20,000 for PCFA. This year, Jeremy has expanded the event to 100 riders, and has joined forces with PCFA to hold the event during the month of September, which is Prostate Cancer Awareness month. This unique cycling event will also support PCFA’s Big Aussie Barbie campaign, including 3 Big Aussie Barbie events over the two days, all helping to raise awareness of Prostate Cancer along the way.
The riders will leave from the Perth CBD on Friday 13 September, and arrive in Bunbury that afternoon. A Big Aussie Barbie is planned on the Bunbury foreshore to welcome the riders. The riders will then journey onto Margaret River the next day, and will again be met by a Big Aussie Barbie at the finish line to celebrate with their families and support crew.
Cate Harman, State Manager WA of PCFA said that ‘as an organisation that relies on the generosity of individuals, the community and corporate and community partnerships to carry out its essential work, we are most grateful to be the sole beneficiary of the Perth to Margaret River Prostate Cancer Awareness Cycle’.
This event is an excellent platform to get the message out to Australian men to be proactive about their prostate health. Early detection is the key to saving lives with prostate cancer.
Jeremy, a management consultant from Karrinyup, came up with the idea of the cycle event to raise awareness of prostate cancer after his father in law was terminally diagnosed last year. ‘I was shocked that had there been more awareness about the symptoms and early detection options for prostate cancer for my family, this cancer could have been successfully treated and even prevented’, Jeremy said.
‘My goal, in addition to raising vital funds, is to reduce the impact of prostate cancer by raising awareness and inspiring wellbeing for everyone. I would love for this event to grow bigger each year’.
This cycle event is unique in its nature as it is not a race and will not be timed. The event has been designed as a team event with all 100 riders working together to support each other all of the way from the start to the finish. The participants will train together and as much as possible the riders will stay in one group during the ride to increase the visual impact of the event.
Jeremy said that ‘as fundraising is an important part of this event, we are requesting that participants do their best to raise funds for PCFA, and we are also in the process of finalising event sponsors’.
‘We envisage that the 100 spots for this year’s event will not last long as the ten riders from last year all want to sign up again, along with their friends’.
The Perth to Margaret River Prostate Cancer Awareness Cycle is the first event under the ProState Active banner, and the plans are underway for future events that will continue to raise awareness and funds for PCFA.
For further information about the event or to register now, please visit www.prostateactive.com.